5% for the Community
8 days per year. 8 local non-profits. 5% of one day’s sales given to great groups doing great things.
To directly give back to the community, that supports our mission, values and the livelihoods of dozens of employees, 8 days per year we donate 5% of one day’s sales to a local, non-profit organization. Volunteers from these local non-profits join our staff members to help bag groceries, do carry-outs, and speak with customers about their organizations. These local non-profits spread the word to friends and neighbors about their 5% Day and invite them to support through their patronage. 5% days are a fantastic way to spread the word about your local non-profit and to fundraise in a friendly environment.
For more information and to apply to our 5% Percent program, please download the application and information pack here.
Our 2013 scheduled 5% Days are:
Sunday, January 20th | Sunday, February 24th | Sunday, April 21st | Sunday, June 30th | Sunday, August 18th | Sunday, September 22nd | Sunday, November 10th | Sunday, December 8th
Some of our past 5% Day partnerships:

Children’s Hospital Foundation / April 2013
Amount Raised: $2,879.03
Children’s Hospital Foundation is dedicated to funding and advocating for pediatric initiatives that improve the status of health care and the quality of life for children in our region. The Foundation provides support for the programs and initiatives of Children’s Hospital of Richmond at VCU and the children it serves each year, as well as other pediatric health care programs in the community.

Higher Achievement Richmond / February 2013
Amount Raised: $2,567.35
Higher Achievement closes the opportunity gap during the pivotal middle school years. By leveraging the power of communities, Higher Achievement’s proven model provides a rigorous year-round learning environment, caring role models, and a culture of high expectations, resulting in college-bound scholars with the character, confidence, and skills to succeed.
SCAN / November 2012
Amount Raised: $2,766.73
SCAN’s mission is to prevent and treat child abuse and neglect throughout the Greater Richmond area by protecting children, promoting positive parenting, strengthening families and creating a community that values and cares for its children. SCAN was founded in 1991 to prevent and treat child abuse and neglect in the City of Richmond and the surrounding counties of Chesterfield, Colonial Heights, Hanover, Henrico, Hopewell, Louisa, Petersburg, Powhatan and Prince George.
Fetch A Cure / October 2012
Amount Raised: $2,596.17
Fetch A Cure is determined to improve the quality of life by connecting people and pets through accessible, compassionate treatment and education. Through outreach events, campaigns and fundraisers, FETCH is working to promote the need to help pets live long, healthy lives. FETCH continually works to raise awareness and further education about pet cancer prevention, detection and treatment and senior care and aging issues.
James River Association / July 2012
Amount Raised: $2,416.35
The James River Association strives to provide a voice for the River on important policy issues. Through advocacy at the citizen, local, state and federal levels, JRA works to ensure the health of the James River.
First Book of Greater Richmond / March 25th, 2012
Amount Raised: $2,500.56
First Book provides new books to children in need. Addressing one of the most important factors affecting literacy – access to books. An innovative leader in social enterprise, each year First Book distributes millions of free and low-cost books to disadvantaged children and the programs that serve them.
Richmond Peace Education Center / May 2011
Amount Raised: $2,370.76
The Richmond Peace Education Center works for a just and peaceful community by promoting non-violence locally and globally.
In addition to 5% days, Ellwood Thompson’s employees are constantly volunteering for local food banks and James River clean ups.


